Why do so many potential adopters visit a shelter but leave without a pet? Turns out the shelters themselves may have more of a role that you think. Amanda Foster, Assistant Director of Research & Data as well as Heidi Martson, PetSmart Charities Director of Pet Placement Initiatives discuss how five different shelters began implementing people-centric best practices to better understand the WHY behind their adoption conversion rate, and provide you with the tangible tools and initiatives organizations can use today to aid in increasing adoptions.
More information and resources discussed in this webinar here.